Golpeavisa (César Moreno & Carlos Lerma) was in charge of the official image of 2015 Formula 1 Mexican Grand Prix. We were requested to create an illustrated key art to serve multiple branding purposes. Our concept goal for this was intended to create a match between mexican muralism and italian futurism.
– Teaser image
– Illustrated Key Art
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2015 Mexican Grand Prix - Official Poster
– Texture and background
– Infographic map and banners
– Helmet concept
– Layouts for tickets
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Force India Team unveiling the official poster on January 2015